In 2018, I illustrated a digital character for the opening event and marketing campaign for the Apple Champs-Élysées in Paris, France. This project involved 15 local Parisian artists including myself. The theme of this project is to create characters based on creative genres such as music, sports, art, coding, etc. Specifically, my illustration of a dog representing music was used on window displays, computer backgrounds, large-scale monitors, social media, and limited-edition greeting cards.
Apple Inc. is an American multinational corporation and technology company established in 1976, headquartered in Cupertino, California, in Silicon Valley.